How to use these calculators
Ecommerce profitability is shaped by product cost, fulfillment, payment fees, returns, discounting, and order volume. Use the calculators below to separate order economics from overhead and cash timing.
Start with the formula
Learn why margin and markup produce different percentages and how to use each one when setting prices.
Read Margin vs. Markup: the Difference That Changes Your Pricing →Recommended tools
Ecommerce ProfitEstimate store profit after product cost, fulfillment, payment fees, advertising, and other operating cost.Average Order ValueCalculate average order value and estimate revenue at a different order volume or AOV.Payment FeesEstimate processing fees, net receipts, and the gross price needed to receive a target amount.Inventory TurnoverCalculate inventory turnover and estimated days inventory remains on hand.MarkupFind a selling price and gross profit from product cost and a chosen markup percentage.DiscountCalculate savings and final price after a percentage discount.Sales TaxCalculate a tax amount and total price from a pre-tax amount and tax rate.