How to use these calculators
SaaS planning depends on consistent definitions across recurring revenue, margin, acquisition cost, retention, and cash. Use these tools as scenario models, then compare a base case with conservative and growth cases.
Start with the formula
Build a transparent subscription-price floor, then test it against customer value and market positioning.
Read How to Price SaaS from Cost, Customer Volume, and Target Margin →Recommended tools
SaaS PricingEstimate a monthly subscription price from fixed costs, customer costs, fees, volume, and target margin.Monthly Recurring RevenueCalculate ending MRR, net new MRR, and annual recurring revenue from subscription activity.CACCalculate average customer acquisition cost from sales and marketing spending.Customer LTVEstimate customer lifetime revenue and gross-profit value from purchase behavior and margin.LTV:CAC RatioCompare modeled customer lifetime value with acquisition cost and calculate value remaining after CAC.Customer ChurnCalculate customer churn, retention, and ending customers for a selected period.CAC Payback PeriodEstimate how many months of gross profit are needed to recover customer acquisition cost.Cash RunwayEstimate net monthly burn and how many months current cash can support operations.